David had a date with a new and seemingly insurmountable problem. Goliath was the world champ.David talked about his victories over a lion and a bear.He was testifying in religious parlance and using the Halo effect in psychology.Halo Effect is the tendency for an impression created in one area to influence opinion in another area.
It was originally coined by American Psychologist, Edward Thorndike to refer to people but now it has been extended to business too especially brand marketing.
Once you have excel in a particular area of life endeavor, people tend to assume and believe you would excel in other areas of life.Success in one area gives you confidence to pursue success in other areas. So you can’t afford to be nonchalant in that project of yours.Do not give up.Count your blessings.Get involve..Let the Halo Effect work for you..
Have a great day…
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